Toyota Launches the Toyota Racing Dream Build Challenge Contest

TORRANCE, Calif., August 30 — Toyota Motor Sales, U.S.A., Inc. today announced the Toyota Racing Dream Build Challenge, a vehicle-modification build competition where the fans get to determine the winner. Any fan in the world will be able to go to www.ToyotaRacingDreamBuild.com to watch the builds take shape through a series of reality-style “minisodes.”

NASCAR stars Kyle Busch and Clint Bowyer will be modifying a Camry sedan and a Prius hybrid, respectively, while NHRA standouts Antron Brown will be building a Sequoia SUV and Alexis DeJoria a Tundra pickup truck. Though the drivers are competing for glory against one another, the real victor will be the winning driver’s charity of choice, which will receive a $50,000 check from Toyota.

“The Toyota Racing Dream Build Challenge highlights Toyota’s commitment to great cars, great racing, and our great fans,” said Keith Dahl, Toyota national motorsports and engagement marketing manager. “Each driver was given the same resources to ensure a fair fight, and we ourselves are thrilled to see it all unfold.”

Voting will open on Oct. 20 and continue for 10 days. Fans will be able to vote once per day via Facebook and enter to win prizes, including a Toyota Racing “Dream Trip”, which will be given away to one lucky fan.

The final vehicle builds will be unveiled at a press conference in the Toyota display at the SEMA show in Las Vegas on Oct. 30. Fans will be able to tune in live to watch the entire press conference and see the winner announced in real time.

 

Courtesy of pressroom,toyota.com

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Final 25 Winners Announced in Toyota’s 100 Cars for Good Program

TORRANCE, Calif. (August 28, 2012)– Tuesday, August 21 marked the last day of voting in Toyota’s 100 Cars for Good program, a national philanthropic program that awards 100 cars to 100 U.S. nonprofits over the course of 100 consecutive days. Winners were selected each day through public voting on Facebook at www.100carsforgood.com.

Each day five nonprofit organizations were profiled on the 100 Cars for Good Facebook page where the public could vote for their favorite organization. The organization with the most votes at the end of the day won a new Toyota vehicle while the four runners-up each day received a $1,000 cash grant from Toyota. In total, 100 new Toyota vehicles and $400,000 in cash grants are being awarded to non-profit organizations across the country.

“It is rewarding and inspiring to see the response Toyota’s 100 Cars for Good program has received from the public,” said Jim Lentz, president and chief executive officer of Toyota Motor Sales, U.S.A., Inc. “Over the course of two years, this program has awarded more than $7 million in vehicles and cash grants to local nonprofit organizations across the country, as well as helping to raise awareness  to hundreds more.  We are very pleased to have the opportunity to help these worthwhile organizations broaden their impact in communities all across the nation, and we thank the public for their support in determining the winners.”

Winning organizations offer services in a variety of areas, including: education, safety, animal welfare food banks, and human services for children and adults.

Final 100 winners in Toyota’s 100 Cars for Good program are:

Organization	Location	Voting Date
SPCA Cincinnati	Cincinnati, OH	August 21, 2012
Cumberland Valley Animal Shelter	Chambersburg, PA	August 20, 2012
Nikkei Concerns	Seattle, WA	August 19, 2012
McDowell County Commission on Aging	Welch, WV	August 18, 2012
Grahamtastic Connection	Springvale, ME	August 17, 2012
Golden Ears Hearing Dogs	University Place, WA	August 16, 2012
C.U.R.E. Foundation	Rensselaer, NY	August 15, 2012
Teach for America - Delta	Oxford, MS	August 14, 2012
Keystone Paralyzed Veterans	Pittsburgh, PA	August 13, 2012
Wolf Conservation Center	South Salem, NY	August 12, 2012
Putnam County SPCA	Brewster, NY	August 11, 2012
PTSD Foundation of America	Houston, TX	August 10, 2012
Intervention Services - Village	Maitland, FL	August 9, 2012
Scott County Humane Society	Georgetown, KY	August 8, 2012
Northwoods Habitat for Humanity	Bemidji, MN	August 7, 2012
Animal Rescue Foundation	Terryville, CT	August 6, 2012
Emergency Shelter Program	Hayward, CA	August 5, 2012
Abused Women's Aid In Crisis	Anchorage, AK	August 4, 2012
The Domestic Violence Shelter, Inc.	Mansfield, OH	August 3, 2012
Mississippi Gulf Coast YMCA	Ocean Springs, MS	August 2, 2012
Victory Reins	Peotone, IL	August 1, 2012
Marinette County Elderly Services	Crivitz, WI	July 31, 2012
American Children's Society, Inc.	Marlboro, NJ	July 30, 2012
Edwards Center, Inc.	Aloha, OR	July 29, 2012
Family Promise of Grand Rapids	Grand Rapids, MI	July 28, 2012
The Fix Is In, Inc.	Rhinelander, WI	July 27, 2012
Wish Upon A Star, Inc.	Evansville, IN	July 26, 2012
Family Crisis Center of East Texas	Lufkin, TX	July 25, 2012
Heritage Hospice, Inc.	Danville, KY	July 24, 2012
K9 Specialty Services of Alabama	Columbiana, AL	July 23, 2012
Adelante Mujeres	Forest Grove, OR	July 22, 2012
Freedom Work Opportunities, Inc. (FWO)	Highland, MI	July 21, 2012
Creek Connections	Meadville, PA	July 20, 2012
Web of Life Foundation	Albuquerque, NM	July 19, 2012
Blessed Assurance Adult Day Care	Matthews, NC	July 18, 2012
Guardian Angel Service Dogs, Inc.	Orange, VA	July 17, 2012
West Alabama Food Bank	Northport, AL	July 16, 2012
Good Shepard Shelter	Los Angeles, CA	July 15, 2012
Stepping Stones Center	Cincinnati, OH	July 14, 2012
Mystic Farm Wildlife Rescue	Sagle, ID	July 13, 2012
Craighead Beringia South	Kelly, WY	July 12, 2012
Appalachian Regional Healthcare	Lexington, KY	July 11, 2012
Mentors 4 Kids, Inc.	Benton, IL	July 10, 2012
Freedom Fences	Anderson, SC	July 9, 2012
American Red Cross	Minot, ND	July 8, 2012
Desert Arc	Palm Desert, CA	July 7, 2012
Paws to the Rescue	Mullins, SC	July 6, 2012
Bitter Root Humane Association	Hamilton, MT	July 5, 2012
Gould Farm (William J. Gould and Associates)	Monterey, MA	July 4, 2012
All Pet Rescue, Inc.	Fort Pierce, FL	July 3, 2012
Pets Without Parents Columbus	Columbus, OH	July 2, 2012
Humane Society of South Coastal Georgia	Brunswick, GA	July 1, 2012
Pelican Harbor Seabird Station	Miami, FL	June 30, 2012
Lake Wapogasset Lutheran Camp	Amery, WI	June 29, 2012
One More Generation	Fayetteville, GA	June 28, 2012
Franklin County Humane Society	Frankfort, KY	June 27, 2012
Canine Partners for Life	Cochranville, PA	June 26, 2012
Ozark Family Resource Agency (Ripley County)	Doniphan, MO	June 25, 2012
The Food Bank for Central & Northeast Missouri	Columbia, MO	June 24, 2012
Animal Aid Vermillion Area	Abbeville, LA	June 23, 2012
Muttville Senior Dog Rescue	San Francisco, CA	June 22, 2012
Ronald McDonald House of SNJ	Camden, NJ	June 21, 2012
Central Aroostook Humane Society	Presque, ME	June 20, 2012
STAR Center, Inc.	Jackson, TN	June 19, 2012
C.H.A.I.N.E.D. Inc.	Riverview, MI	June 18, 2012
4K for Cancer	Baltimore, MD	June 17, 2012
Young at Heart Pet Rescue	Lake Zurich, IL	June 16, 2012
Haven House St. Louis	St. Louis, MO	June 15, 2012
Girl Scouts of Kentucky's WRC	Lexington, KY	June 14, 2012
1st Priority & Search Recovery	Plantersville, TX	June 13, 2012
Motley Zoo Animal Rescue	Redmond, WA	June 12, 2012
A Child's Place	Charlotte, NC	June 11, 2012
Humane Society of Marion County	Ocala, FL	June 10, 2012
Humane Society of Fargo-Moorhead	Fargo, ND	June 9, 2012
Life 4 Paws Animal Rescue	Winnetka, CA	June 8, 2012
Feed My Sheep	Gulfport, MS	June 7, 2012
Rikki’s Refuge	Rapidan, VA	June 6, 2012
Last Chance Ranch	Quakertown, PA	June 5, 2012
Special Olympics Illinois	Normal, IL	June 4, 2012
Shore Hearts Golden Retriever	Lanoka Harbor, NJ	June 3, 2012
Clark County Community Services	Winchester, KY	June 2, 2012
Animal Aid, Inc.	Oakland Park, FL	June 1, 2012
K9 Services German Shepherd Rescue, Inc.	Middleburg, FL	May 31, 2012
Kristie’s Foundation	Anaheim, CA	May 30, 2012
Operation Blankets of Love	Granada Hills, CA	May 29, 2012
Central Vermont Humane Society	East Montpelier, VT	May 28, 2012
Fences for Fido	Portland, OR	May 27, 2012
Detroit Dog Rescue	Grosse Pointe Woods, MI	May 26, 2012
All Hands Volunteers	Carlisle, MA	May 25, 2012
The Children’s Lunchbox	Anchorage, AK	May 24, 2012
Together We Rise	Chino, CA	May 23, 2012
Petfinder Foundation	Tucson, AZ	May 22, 2012
SPCA International's Operation Baghdad Pups	New York, NY	May 21, 2012
The Dream Center	Los Angeles, CA	May 20, 2012
Hope for Paws Animal Rescue	Los Angeles, CA	May 19, 2012
Recycled Doggies, Inc.	Cincinnati, OH	May 18, 2012
Pibbles & More Animal Rescue	Ridgewood, NY	May 17, 2012
Lehmi County Humane Society	Salmon, ID	May 16, 2012
Cincinnati Zoo	Cincinnati, OH	May 15, 2012
DC Scores	Washington, DC	May 14, 2012

 

Winning organizations can choose from the following vehicles: Camry Hybrid, Highlander SUV, Prius v Hybrid, Sienna minivan, Sienna Mobility or Tundra full-sized pickup. A six-year, 100,000-mile powertrain warranty is also provided for each vehicle, compliments of Toyota Financial Services.

The 500 finalists, from which the 100 winners were ultimately selected, were certified by an independent panel of judges who are experts in the fields of philanthropy and corporate social responsibility.

 

Courtesy of pressroom.toyota

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Monday Maintenance Tip: Replacing Your Timing Belt

Replacing your timing belt regularly is essential

A significant element of the “brain” of a car engine, the timing belt (aka cam belt), controls your vehicle’s valve timing. The timing belt connects the crankshaft to the camshaft, which controls the opening and closing of valves necessary during the internal combustion process. On some engines, it may also turn the water pump. According to Wikipedia, the first car to use a timing belt was in 1945, and the timing belt first went into mass production in 1962 with the German Glas 1004 car. It hit America with the 1966 Pontiac Tempest, and the 1966 Vauxhall introduced the modern-day use of the timing belt with the four-cylinder overhead cam design that is common to most cars today. Auto manufacturers recommend that the timing belt be replaced at regular intervals, so it is wise to consult your owner’s manual and keep accurate records.

Make changing the timing belt part of regular maintenance

All automotive belts are important to an engine’s proper function, and the timing belt is no exception. It’s made of rubber, so it’s relatively inexpensive. However, it can also snap without warning. Depending upon whether you have the “free-wheeling” type of engine (as AutoMedia.com puts it), a snapped timing belt can cause the engine pistons to bend the valves, which requires the head to be removed. That’s an expensive repair procedure, so have your timing belt replaced regularly. As the timing belt is typically covered up and not easily visible, it’s generally a good idea to have a trained professional perform the inspection and replacement. However, mechanic-savvy consumers can perform the procedure at home. See About.com’s detailed instructions for more info on the procedure, and be careful not to over-tighten.

How long will a timing belt last?

This varies by manufacturer. It could be about 10,000 miles for a belt tension check, or as many as 100,000 miles before total replacement. If there’s any doubt, preventative maintenance is better than waiting until it snaps and the valves warp. If you drive hard and live in a warm climate, you will probably have to change the timing belt more often, as excessive heat causes rubber to crack over time. Exposure to oil or antifreeze can also wear down the rubber, so if you have a leak, you’ll want to inspect the belt. Since the cost of a new water pump is relatively low compared with the cost of having a mechanic go in and check the timing belt, many experts recommend replacing the water pump at the same time as the timing belt.

 

Courtesy of CarDealExpert.com

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Toyota's TABC Plant Celebrates 40 Years of Manufacturing in California

LONG BEACH, Calif. (August 21, 2012) –  Toyota Auto Body California, Inc., (TABC), Toyota’s first manufacturing investment in the U.S., today celebrated its 40^th anniversary with team members, government and community officials, suppliers and executives.

 

TABC, originally known as Atlas Fabricators, contracted with Toyota in 1972 to produce truck beds for vehicles destined for the U.S. Two years later, Toyota purchased the operations and renamed it TABC, becoming the first manufacturing investment in the U.S. for Toyota.

 

Today, TABC employs 470 and its investment tops $270 million. It produces stamped and welded parts, steering columns and catalytic converters for a number of Toyota’s vehicle assembly plants in North America and Japan and tests, inspects and repackages end-of-life hybrid vehicle batteries.

 

“The spirit of family is what makes TABC unique,” said Atsushi Niimi, executive vice president and member of the board of Toyota Motor Corporation. “As our first manufacturing plant in the U.S., TABC’s rich history represents Toyota’s commitment to outstanding teamwork and continuous improvement.”

 

“TABC has played a vital role in Toyota’s formula for success in the U.S.,” said Mike Bafan, president of TABC. “And our mission was clear; to set the stage for Toyota’s growth by building the best products. And over these 40 years, we have proven ourselves as a world-class manufacturer with an outstanding workforce that’s dedicated to safety and quality.”

 

To commemorate its 40th anniversary as a member of the Long Beach community, TABC made donations to each of the following non-profit organizations:

 

Recipient of $35,000 gift through joint sponsorship with Toyota Motor Sales, U.S.A. and Toyota Financial Services:

o   California Conference for Equality and Justice (CCEJ)

 

Recipients of Toyota vehicles:

o   Children Today (Toyota Sienna)

o   United Friends of the Children (Toyota Sienna)

 

Recipients of $5,000 gift:

o   Academic Uprise

o   American Red Cross

o   Assistance League of Long Beach

o   Boys & Girls Club of Long Beach

o   Conservation Corps of Long Beach

o   Special Olympics of Southern California

 

Recipients of $5,000 Toyota scholarships gift:

o   California State University Long Beach

o   Long Beach City College

 

Courtesy of pressroom.toyota.com

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Sgt. Dakota Meyer and the U.S. Chamber of Commerce National Chamber Foundation's Hiring Our Heroes Program to Assist Veterans in Job Searches

TORRANCE, Calif. (August 13, 2012) – Toyota Motor Sales U.S.A., Inc. announced today a partnership with Medal of Honor recipient Sgt. Dakota Meyer and the U.S. Chamber of Commerce’s National Chamber Foundation as part of an ongoing initiative to support returning troops and veterans making the transition from military to civilian jobs.   Sgt. Meyer, the first living Marine in three decades to receive the Medal of Honor, will be appearing at various Hiring Our Heroes job fairs around the country to meet with veterans and help them understand the importance of personal branding and how to translate military skills to future employers.

Toyota, Hiring Our Heroes and Sgt. Meyer recognized an existing void in the veteran job market and the need for skill translation tools to bridge the gap between military credentials and civilian job descriptions.    Working in unison to develop personal branding collateral, today will mark the beginning of distribution of those materials at 400 job fairs around the country.

Speaking at a job fair for veterans at Quantico Marine Base, Don Esmond, Senior Advisor, Toyota Motor Sales, Inc. and former Marine, said “The U.S. is currently facing an unemployment rate for post 9-11 veterans of more than 12%, which has the potential to increase as troops return home from overseas. We believe the Personal Branding Initiative is an important step forward in addressing this challenge because it helps veterans translate their military experience into marketable skills. Toyota is honored to be partnering with Sgt. Dakota Meyer and Hiring Our Heroes and we pledge our full support to the program.”  

As a former Marine sniper, Sgt. Meyer has first-hand knowledge and experience of the challenges facing military veterans as they try to acclimate and integrate into civilian life after their turn of duty.   Working closely with Toyota and Hiring Our Heroes, he will be offering his unique insights to the tools being developed, as well as speaking about the importance of personal branding.   Sgt. Meyer will be appearing at numerous job fairs around the country to help spread awareness to the U.S. veteran community.

“I was a sniper in the U.S. Marine Corps, so I understand firsthand how hard translating a military skill to a civilian skill can be.  Toyota understands the gap that exists when veterans apply to jobs and face specific challenges in matching future employers job descriptions,” said Sgt. Dakota Meyer. “Our country has been served by the people that make up the best employees – where qualities like loyalty, commitment and hard work are not only r

equired, but honored. Since my return from service, I’ve been very passionate about doing what I can to help veterans. I believe this partnership with Toyota and the Hiring Our Heroes will take those efforts to the next level. I’m excited to be involved and look forward to spreading the word to veterans across the country.” 

Toyota’s partnership with Hiring Our Heroes will include prominent displays at job fairs around the country, as well as the ongoing development and promotion of personal branding materials that have been collaboratively developed.   Toyota will also have a seat on the Veterans Employment Advisory Council (VEAC) in the Chairman’s Circle, the highest level that a brand can participate with the U.S. Chamber.

Courtesy of pressroom.toyota.com

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How To Build A Concept Car

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Can’t you see yourself behind the wheel of this 2012 Camry Hybrid? Stop in to Toyota of Greensburg to test drive.

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Toyota USA Foundation Announces $1.3 Million in New Grants

NEW YORK – August 8, 2012 - The Toyota USA Foundation today announced more than $1.3 million in new grants to support innovative K-12 math, science, engineering and environmental science education programs, with a focus on programs that serve diverse and underserved communities. These new grants, combined with the more than $3.8 million in multi-year commitments, total to more than $5 million that the Toyota Foundation has disbursed to nonprofit organizations this year.

 

Toyota USA Foundation grant decisions place a high priority on programs that value diversity, incorporate inter-disciplinary learning and are built around “real-world” classroom applications. In addition, the Foundation focuses on innovative and cost-effective programs that help students and educators develop their abilities.

 

The new 2012 grant recipients are:  

 

• American Indian Science and Engineering Society, Food for Thought- Feeding Young Minds with STEM Enrichment offers fun, interactive workshops to motivate and excite young students about science.

• American University, Lab2Class offers an accelerated training process for midcareer scientists who want to shift into the teaching profession.

• California State University Bakersfield Foundation, Families for STEM aims to increase the number of students from diverse backgrounds who are entering and successfully graduating from STEM fields.

• Colorado Seminary, University of Denver, Kids Play Math will expand the development, implementation, and teacher training for Kids Play Math, a bilingual, research-based computer game system designed to teach mathematics skills to children.

• Fremont Education Foundation, Education, Challenge, Inspire will build on the Foundation’s efforts to provide math and algebra teaching kits for California teachers, as well as calculators and science lab equipment for fourth- through eighth-grade students.

• Mills College, Lesson Study will train elementary school teachers through an innovative Japanese teaching strategy to improve mathematics instruction.

• Mobile Area Education Foundation, Engaging Youth through Engineering will train STEM educators in southwest Alabama to expand and reform STEM curricula to additional schools.

• O’Neill Sea Odyssey, Community Oceanography Program will provide 750 youth and 25 teachers with an ocean field trip, hands-on restoration projects and in-class curriculum to improve student understanding of ocean science and environmental conservation.

For additional information about these and other grants from the Toyota USA Foundation, please visit: http://bit.ly/O3etoy

“We are proud to support these organizations and educational institutions, and to help further the important work they are doing to help our country’s young people excel in mathematics, science, engineering and environmental science,” said Patricia Salas Pineda, group vice president of national Philanthropy and the Toyota USA Foundation at Toyota Motor North America. “Toyota is deeply committed to supporting the next generation of America’s leaders in these critical fields, and we look forward to seeing each of these programs – and the students and teachers they serve – make an even bigger impact in the years ahead.”

 

“This grant from the Toyota USA Foundation provides the opportunity to advance our mission and dedication to high quality STEM education for students in Washington, DC” says Sarah Irvine Belson, Dean of American University’s School of Education, Teaching & Health. “Toyota’s support will help us increase the number of middle school and high school science teachers in diverse communities and encourage more students to pursue science-based careers.”

 

Over the past 20 years, Toyota and the Toyota USA Foundation have contributed nearly $600 million to nonprofits across the United States.

 

Courtesy of pressroom.toyota.com

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Monday Maintenance Tip:Preserve your car during long-term storage

If you are not going to use your car for more than a month, store it properly to prevent unnecessary damage and repairs upon your return.

• Fill the gas tank to help prevent condensation from accumulating in the gas tank. Add a fuel stabilizer and drive the car around a bit to distribute the additive to engine parts.
• Wash and wax the car thoroughly to protect the finish.
• Place a vapor barrier on your garage floor. A 4-mil polyethylene drop cloth will do.
• Disengage the parking brake to help avoid brake corrosion.
• Put the car on jack stands to take the weight of the vehicle off the wheels and tires.
• Disconnect and remove the battery to keep it from draining. Place the battery on a trickletype charger. Or periodically drain the battery, using a small light bulb, and then recharge it with a low-volt charger.
• Plug the tailpipe with a rag to prevent moist air from infiltrating into it.

Courtesy of Reader's Digest

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200-millionth Toyota sets global milestone

MUSCAT — In 1935, the first Toyota — a G1 truck — was produced in the automotive department of Toyoda Automatic Loom Works, Ltd. Seventy-six years later the automaker has manufactured 199,999,999 more vehicles, reaching the 200 million milestone.
Marking the achievement, Toyota President Akio Toyoda said: “I wish to express my heartfelt appreciation to our customers the world over who made it possible for us to reach this milestone. I also have the most profound respect and gratitude for the efforts of all persons who were involved in developing, manufacturing and marketing Toyota and Lexus vehicles over the years. We are determined to make our cars even better, to continue to give our customers the best possible product. This is the common goal of our 300,000 Toyota staff members worldwide.”
The most-produced Toyota model is the Corolla, with total global production just shy of the 40 million mark at 39.08 million units making it the best selling car of all time. The 2013 Corolla has recently been launched in Oman. In it, state-of-the-art technology and superb design comes together perfectly.

Elegantly crafted and loaded with special touches ... “the stylishly new Corolla Exclusive puts all others in the shade,” say those who have seen the marvel from up close.
The stylishly new Corolla Exclusive is available in Oman with many attractions that include front and rear body-kit, alloy wheels, chrome side protection moulding, turn signal indicators on the outer mirrors, rear-lip spoiler, chrome garnish fog lamp, chrome muffler cutter and several redesigned features. New "exclusive" decals on both flanks add to its appeal.
An air of exclusivity is created by the rich woodgrain panelling that adorns the front console along with woodgrain steering wheel and gear shift knob. The bluetooth kit adds to the convenience. Generous head and legroom and superb fit and finish heighten the feel of relaxation.
Another star performer is the Toyota Camry — a model that has gone on to dominate the midsize family sedan segment for virtually all of the century, as consumers immediately embraced it for its high build quality, comfortable ride and impressive durability. Successive models of Camry have received top awards over the years and the consumers have always trusted the excellent quality, durability and reliability of this vehicle.
If we speak of the current Camry, we can conclude that it's the 'Best Camry Ever' on the basis of its bold, sophisticated design, an even spacious interior, improved driving characteristics and an even quieter ride.

 

With class-leading safety, fuel economy from its four-cylinder, 2.5-litre based power-train and multimedia technology, it is a truly 'a pride to own and a joy to drive'.
From Toyota's stable of triumphant thoroughbreds, the Land Cruiser rears its proud head higher. “There are a few vehicles that inspire my imagination,” says a Forbes magazine article, “Just say 'Land Cruiser' in my vicinity, and I’m off to the desert, or the jungle, or anywhere a million miles away from civilisation — at least in my mind,”
The object of Forbes' admiration, the Toyota Land Cruiser is a 'Totally Unchallenged' 4WD. With cutting-edge innovations to its exterior and interior, it delivers high performance, safety and luxury, whether on the road or off.
Among other achievers in the Toyota range are Aurion, Avalon, Prado, Fortuner, FJ Cruiser, Yaris, Sequoia, Hilux, Coaster, among others. Each a favourite in their segment.
In Oman, Toyota soars far above the rest — both in terms of market share as well as customer retention. Its pride of place made possible by an outstanding product and the ever-reliable support of Saud Bahwan Group.

 

Added privileges available to Toyota customers include 6-year unlimited mileage protection plan, 98 per cent parts availability and a vast sales, service and spares infrastructure/facility network spanning Oman.

Courtesy of Oman Observer

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Don’t miss this 2012 Toyota Highlander from Toyota of Greensburg, priced at only $34,131!

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The All-Electric Toyota RAV4 EV First Drive

Newport Beach, Calif., August 2, 2012 – Toyota Motor Sales, USA, Inc. (TMS) offered news media first drive opportunities today for the Toyota RAV4 EV, an all-new, all-electric SUV arriving in select California dealerships later this summer. During the media event, Toyota engineers lifted the hood and shared developmental and technical details of this unique electric vehicle, while sales and marketing executives discussed launch and distribution strategy. Offering outstanding performance, comfort and versatility RAV4 EV is expected to achieve an EPA-estimated driving range rating of approximately 100 miles.  It charges in approximately six hours on a 240V/40A charger. 

“The RAV4 EV’s driving performance, dynamics and cargo capacity are equal to or exceed the gas powered RAV4 V6,” said Bill Fay, Toyota division group vice president and general manager. “Arriving fully-equipped with an MSRP of $49,800, with available combined federal and state incentives of up to $10,000, the RAV4 EV is a practical, versatile option for the EV enthusiast.”

The RAV4 EV is the product of a unique collaboration with Tesla Motors spurred by Akio Toyoda, president and CEO of Toyota Motor Corporation. Twenty-two months after the project announcement, Toyota and Tesla engineers revealed the vehicle at Electric Vehicle Symposium 26 in May 2012. To manage such a compressed timetable, Toyota engineers knew they’d need to be fast and flexible with development and evaluation. They devised the eFAST process (early field and suitability testing), a new protocol specifically put in place for the RAV4 EV to validate and confirm vehicle performance.  

The RAV4 EV combines a Tesla designed and produced battery and electric powertrain with Toyota’s most popular SUV model. The collaborative team set its sights on optimizing the customer experience. From remote charging options to interior comfort to futuristic interactive displays, the RAV4 EV combines the practical features of a compact SUV with aerodynamic styling and an electric powertrain for the longest EPA estimated driving range rating of any non-luxury EV.  

“Developing the RAV4 EV with Tesla gave us the opportunity to work with a leading-edge Silicon Valley company,” said Greg Bernas, chief engineer for Toyota Engineering and Manufacturing. “Tesla brought their EV powertrain expertise and entrepreneurial spirit. We brought our customer – first focus and decades of production experience to the project. It wasn’t always an easy process but I think we succeeded in blending our strengths and learning from one another.”

Power and Performance

The Toyota RAV4 EV offers an exceptionally smooth, quiet ride and comfortable handling due in part to its low coefficient of drag and low center of gravity.   In fact, at 0.30 Cd, RAV4 EV achieves the lowest coefficient of drag of any SUV in the world. Compared with the gas powered RAV4, at 0.35 Cd, Toyota re-styled the front bumper, upper and lower grill, side mirrors, rear spoiler, and under body design to optimize air flow around the vehicle. The RAV4 EV’s battery pack is mounted low and to the center of the vehicle, contributing to a more sedan-like ride.
 

The front wheel drive RAV4 EV allows drivers to select from two distinctly different drive modes, Sport and Normal. In Sport mode, the vehicle reaches 0-60 mph in just 7.0 seconds and has a maximum track speed of 100 mph. Normal mode achieves 0-60 mph in 8.6 seconds with a maximum track speed of 85 mph.  Maximum output from the electric powertrain is 154 HP (115kW).

The RAV4 EV has two charge modes – Standard and Extended. In standard mode, the high voltage battery charges up to 35 kWh and the vehicle is expected to achieve an EPA-estimated driving range rating of 92 miles. Extended Mode allows the battery to charge to its full capacity of 41.8 kWh, providing an anticipated EPA-estimated driving range of 113 miles. Standard mode is designed to optimize battery life over range.

The RAV4 EV’s sophisticated battery and thermal management systems provide consistent vehicle performance in a variety of climates vs. competitor electric vehicles. The liquid-cooled battery is a first for Toyota.

EV Range Optimization

Toyota engineers devised a number of strategies to help optimize the available EV range on the Toyota RAV4 EV. The climate control system has three modes which allow the driver to select their preferred level of comfort and EV driving range.  In NORMAL mode, the climate control system operates in the same manner as a conventional vehicle and provides the maximum comfort level, but also draws the most power, which in turn reduces the EV range. ECO LO mode is recommended to achieve a balance of cabin comfort and improved range through reduced power consumption of the blower, compressor and/or electric heater. In cold weather, ECO LO also automatically activates and controls the seat heaters to optimal levels based on the cabin thermal conditions. ECO HI further reduces blower, compressor and heater levels and also automatically activates the seat heaters if necessary. The use of ECO LO can reduce the climate control system power consumption up to 18 percent compared with NORMAL while ECO HI offers up to 40 percent power reduction compared to NORMAL. Thus use of either ECO LO or ECO HI mode extends the vehicle’s EV driving range.

Remote Climate Control allows drivers to pre-cool or pre-heat the vehicle prior to driving while the vehicle is plugged-in, which conserves battery charge and EV range. The Remote Climate Control system can be set by a timer on the navigation display. It can also be activated using a smart phone. 

The unique Toyota/Tesla designed cooperative regenerative braking system  works to minimize the vehicle’s kinetic energy loss during stopping. The system recovers the energy and converts it to electrical energy, which recharges the battery and extends driving range. The vehicle slows down while energy is captured. The addition of cooperative regenerative braking increases driving range by up to 20 percent.

Safety

The RAV4 EV incorporates all of the safety features of the conventional model: for the front occupants there are advanced airbags seat-mounted side airbags, and active headrests. First and second row roll-sensing side curtain airbags are also standard. 

Like all Toyotas, the RAV4 EV comes standard with the STAR Safety System. On this vehicle this includes Enhanced Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology (SST). RAV4 EV also comes with a complimentary three-year trial subscription to Toyota Safety Connect©, which includes Emergency Assistance, Stolen Vehicle Locator, Roadside Assistance, and Automatic Collision Notification.

There are several safety features that are unique to the RAV4 EV. The battery modules are encased in a structural pack surrounded by a four-sided extruded aluminum enclosure. Large aluminum rocker extrusions act as a structural attachment between the enclosure and the body as well as provide further impact protection. In addition, the chassis is specially designed to help protect the battery and inverter assemblies in the event of a collision. A rigid inverter protection brace bridges the gap between the body front cross member and the front suspension member to mitigate inverter damage by keeping the two members at a set distance from each other during a frontal crash. Special steel ramps built into the front of the undercarriage serve to deflect intrusion into the battery enclosure. In a rear impact, the battery’s rear mounting brackets can separate the battery from the body further protecting the battery enclosure from intrusion.
 

As is the case with all Toyota electrified vehicles, there are multiple redundant systems in place to automatically safeguard against the unintentional discharge of energy. In the event of an accident, electrical contacts automatically open, quickly isolating the battery from the rest of the high-voltage system. After the contacts open, active and passive discharge strategies are employed to remove any remaining energy  from the high-voltage system within five seconds in compliance with Federal Motor Vehicle Safety Standards.

“A prime design target for all Toyota, Lexus and Scion vehicles featuring traction batteries is to maintain battery structural integrity and electrical isolation internal to the battery,” said Sheldon Brown, executive program manager for Toyota Engineering and Manufacturing North America. “The RAV4 EV battery and chassis are designed as a system to protect against battery ‘isolation loss’ during a crash, meaning the electrical energy is completely contained within the battery preventing any conductive path to the vehicle body. Electrical components and chassis are designed as a system to protect occupants, first responders and the battery pack itself.” 

In addition to robust accident protections, the RAV4 EV is designed with multiple systems to help protect and maintain a proper state of charge on the battery. For example, the onboard charger is equipped with a hardware voltage limiter to prevent overcharging the battery. To prevent over discharge, the air conditioning system and driving power will be limited at defined low States of Charge, prompting the driver with a warning in the meter display to plug the vehicle into a power source. Finally, the battery system is designed to handle a lengthy period of non-operation. At a 50% state of charge the RAV4 EV can sit without charging for approximately one year with no permanent loss of function. If the battery pack does become depleted, its 12-volt battery will allow the vehicle to turn on and shift into neutral. If the 12 volt battery is also depleted it can be jumped.    

Exterior Design

On the exterior, RAV4 EV features upscale LED low beam projector headlights with halogen projector high beams. A manual leveling system allows drivers to redirect the headlights when the vehicle changes significantly in pitch due to a heavy load. Five vertical LEDs make up the daytime running lights, which dim to parking lights. The rear combination lights are LEDs accented by a unique light smoke outer lens. Other exterior variations from the gasoline powered RAV4 include new exterior emblems on the front, rear and the front door panel utilizing the signature Toyota “environmental blue.”

The vehicle will be available in late summer in three exterior colors: Blizzard Pearl, Shoreline Blue Pearl and Classic Silver Metallic. Fleet units also will be available in Super White. The interior features a unique “Neutron” fabric, woven with a subtle sheen and blue accent, on the seat inserts and door trim. 

Interior Features

Inside, a six-way adjustable driver-seat includes variable front seat heaters, which extend heater coverage to the occupant’s upper back. The seat heaters help reduce the need for the climate control system’s heat operation – saving power and increasing EV range.  The split reclining rear seats with folding center arm rest fold flat for increased cargo space, with a total cargo capacity equivalent to the conventional RAV4 of 73 cu. ft. behind the front seats. No interior space is lost in the vehicle due to EV components.

The highlight of the interior is a Toyota first; the IntelliTouch™ capacitive touch screen, featured on both the 8-inch navigation screen and climate control panel. The 8-inch, high-resolution, responsive touch- screen features a state of the art graphic display, with split screen capability for navigation, Entune®  and EV applications, and EV drive information and settings designed specifically for the RAV4 EV. The touch screen also allows map panning and list scrolling via flick operation similar to an iPhone®. The climate control panel features IntelliTouch™ capacitive touch sensor controls and a 5.7-inch display screen.  Entune™ is standard (with three year complimentary access to Entune™ services) along with SiriusXM Satellite Radio (with 3-month trial subscription to XM Select package), AM/FM radio, Bluetooth® streaming audio, and USB port with iPod® connectivity.

An all-new meter cluster includes the power meter, driving range, battery gauge, speedometer, shift indicator and multi-information display. The dash display color illuminates red when the vehicle is operating in sport mode and blue in normal driving mode. The multi-information display scrolls through six different screens that provide driver-performance feedback including driving range, trip efficiency, efficiency, ECO coach, CO2 reduction and AUX power.

• Driving range displays an estimated range according to the amount of charge remaining in the traction battery along with the current air condition setting. The range will adjust based on the setting of the air conditioning. 
• Trip efficiency displays the average power consumption in intervals of five minutes during a trip. Efficiency displays average power consumption since the function was reset as well as current power consumption.
• Eco coach evaluates the level of eco-sensitive driving according to acceleration, speed and braking and displays an overall score.
• CO2 reduction displays the amount of CO2 reduced compared to a conventional gasoline vehicle. The reduction is displayed as a growing tree.
• AUX power displays average 12-volt battery power consumption since the function was reset and the current trip’s 12-volt battery power consumption. 

The Premium Intellitouch™ Navigation screen features EV system screens that help customers understand and maximize their driving range. The EV Charging schedule lets customers schedule when the vehicle will charge and activates pre-climate conditioning based on departure time. Charging can be scheduled one charge at a time or on a weekly basis.   A Range Map specifically designed by Toyota for the RAV4 EV, allows customers to see how far they can travel for roundtrip or one-way trip based on their available electric range. A Charging Station Map EV app allows customers to locate nearby charging stations.

Charging Equipment and Sales Plan

Toyota’s approved electric vehicle supplier equipment provider is Leviton. Leviton offers multiple options for charging solutions. For the shortest charge time of approximately six hours, Leviton offers a custom 240V (Level 2), 40A, 9.6 kW output charging station. For more information visit Leviton.com/Toyota. The vehicle comes equipped with a 120V (Level 1) 12A charging cable for instances when the recommended 240V (Level 2) charging is not available. 

The RAV4 EV will go on sale in late summer 2012 through select California dealers, focusing on major metropolitan markets. Service for the RAV4 EV will only be available at these authorized RAV4 EV dealers.  Sales volume is planned for approximately 2,600 units through 2014. The battery is warrantied for eight years or 100,000 miles. 

The RAV4 EV is expected to qualify for a $2,500 rebate through the Clean Vehicle Rebate Program in California and also is eligible for a $7,500 Federal Tax Credit. The vehicle will qualify for the California High Occupancy Vehicle (HOV) lane white sticker program.   

“We believe that the RAV4 EV will attract sophisticated early technology adopters, much like the first-generation Prius,” said Bill Fay, Toyota division group vice president and general manager. “It’s designed for consumers who prioritize the environment and appreciate performance. We look forward to seeing how the market responds."

Given the RAV4 EV’s distinctive customer, marketing will focus on education to demonstrate the vehicle’s technology and establish RAV4 EV as a credible product within the EV enthusiast community. Focused media outreach with target EV enthusiasts and highlight product attributes such as driving range, performance and telematics.     

In July 2010, Toyota Motor Corporation and Tesla Motors jointly announced an agreement to develop an all-electric version of the RAV4, with the intent to bring the vehicle to market in 2012. Tesla contributed its EV technology expertise, daring spirit, quick decision making and flexibility. Toyota contributed design, engineering, manufacturing and production expertise.  In an industry where development cycles are typically five years, Toyota and Tesla brought a dynamic product to market in less than half that time.

TOYOTA/TESLA DEVELOPMENT MILESTONES

• May 2010 – Toyota/Tesla announce collaboration to develop electric vehicles, parts, production systems and engineering support
• July 2010 – Toyota/Tesla announce development of RAV4 EV
• November 2010 – Toyota reveals RAV4 EV Phase Zero prototype at LA Auto Show
• February 2011 – Tesla begins delivery of 31 converted RAV4 EV Phase Zero demonstration program vehicles
• April 2011 – Toyota provides first media drive opportunity of Phase Zero demonstration program vehicle at 2011 Sustainable Mobility Seminar
• August 2011 – Toyota/Tesla announce RAV4 EV manufacturing location - Toyota Motor Manufacturing Canada, Inc., Woodstock, Ontario
• May 2012 – 2012 RAV4 EV revealed at Electric Vehicle Symposium 26

Courtesy of Pressroom.toyota.com

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The Search is On Event

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“The Search Is On” is a new program correlated with the upcoming Nationwide Clearance Event.  The program will enable in-market consumers to participate in a scavenger hunt each day starting on August 1^st, 2012.  Toyota buyers will have 35 consecutive days to answer daily challenges and win a debit card worth up to $250!  In order to qualify, participants have to buy or lease a 2012 or 2013 Toyota between August 1^st and September 4^th.  To find out further information, please click on the link below: 

 

http://www.toyota.com/nationwide/?siteid=Tcom_Hp_Hero_Searchathon_AugSalesEvent12

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